Heath Turner, Business Alliance Inc.
Owning a restaurant was always the vision Bobby had for himself as he worked his way through college, and shortly after graduating he started pursuing that dream. Over the years, he not only opened his own restaurant but at one point was running eleven different restaurants, that was up until the 2008 recession hit and ravaged the restaurant business. After selling off his restaurants, he became a national sales representative for commercial trucking, eventually becoming a top 20 salesman in the country. Bobby enjoyed his experience in this role, he learned a lot about sales and customer management and he made a great living doing it, that was until the COVID pandemic hit in 2020 crippling the trucking industry. What lied ahead for Mr. Quintero next? He wasn’t exactly sure but he was certain about one thing; recession resistance was of the utmost importance to him.
Jantize America is a commercial cleaning brand at its core, but what makes it unique in the franchise industry is the master franchise model that it thrives off of. Master franchisees are similar to a sub-franchisor, they on-board, train, and support local single unit franchisees that are in their given territory. Bobby saw a great opportunity within Jantize starting as an area sales developer, a way to “learn the ropes” and gain a deep understanding of how Jantize owners find new customers and scale their business. Within the first six months, he became an official master franchisee with the brand, purchasing a territory in North Carolina.
In the early days Bobby leaned on his business-to-business sales experience and his ability to multi-task and wear a lot of hats in a position of leadership. What he found as his biggest learning curve and what he leaned on Jantize’s corporate team for the most was help with the structure of this new janitorial business he bought. These impressive margins that Jantize yielded were looking quite a bit unfamiliar compared to what he experienced in the restaurant business, the way he filed for taxes and tracked his KPI’s and other financial markers were completely different. He also found great value in the business coaching that was provided from day one as he dove head-first into this unfamiliar industry. An aspect of Jantize that stood out to Bobby from the beginning that he still appreciates today is the fact that everyone in Jantize is rooting for one another, a rising tide truly lifts all boats: when one of the single-unit franchisees Bobby supports makes money, Bobby makes money and when Bobby makes money Jantize Corporate makes money and he felt like it was a true team effort striving for success.
Over time, Bobby used his sales skills to acquire big-splash clients for his single unit franchisees and he mastered the art of matching the right client with the right franchisee. He also became a facilitator for the relationship between the unit franchisees and Jantize corporate to always ensure they were doing things by the book and following the system. Before he knew it, Bobby had a business that was generating four different recurring revenue streams and at any given time he was seeing income from seven different income streams total. Any given day he can generate revenue from recruiting and training new franchisees, providing marketing training and resources, securing clients for unit franchisees, a share of ongoing royalties, his own operation’s income, and a slew of other sources.
In the span of four years Bobby has already built his dream business that has surpassed his income as a top commercial trucking sales representative. This franchise has given him the autonomy and lifestyle flexibility he was striving for and it has even opened up the door for him to bring his son into the business, laying the foundation for a legacy he can leave to his children. When life threw him curveballs Bobby responded each time, finally landing on this incredible opportunity that has transformed his life and laid out a path that most people can only dream of. Becoming an entrepreneur isn’t always solely focused on pain points, sometimes it’s a next step in someone’s professional career while alleviating the pain in the background the entire time.
